Top 5 Subscription Games in Mexico - Q1 2023

During the first quarter of 2023, the subscription games market in Mexico witnessed significant activity among the top 5 apps. Here’s a closer look at their performance:

SpongeBob: Get Cooking by Netflix, Inc. saw fluctuating weekly downloads, starting with approximately 14.9K in early January and peaking at about 20.7K by the end of March. The game’s weekly active users also increased, climbing from around 34.1K to 52.6K over the quarter. Despite low revenue figures, the game earned a modest $9 in mid-March.

TMNT: Shredder's Revenge, another title from Netflix, Inc., had a strong launch with around 19.8K downloads in the first week of January, but this number gradually declined to about 3.5K by the end of March. Active users showed a positive trend, rising steadily from 19.2K to 15.5K. Revenue spikes were minimal, with the highest at $29 during the week of February 27.

THTH: Love Is a Game NETFLIX displayed stable download numbers, ranging from 3.9K to 4.9K weekly. Active users remained consistent, hovering around the 17K-21K range throughout the quarter. Revenue for this game was sporadic, with a peak of $14 at the end of February.

HELLO KITTY HAPPINESS PARADE experienced a varied download pattern, starting the quarter with 8.1K in the first week of January and dropping to about 1.9K by the end of March. Weekly active users showed a slight decline, from 8.7K to about 5.6K. Revenue saw minor peaks, with $20 generated in early March.

Nailed It! Baking Bash had a steady performance in terms of downloads, which ranged from 1.9K to 2.8K. Active users for this game were relatively stable, fluctuating around the 1.8K-2.4K mark. Revenue was minimal, with occasional earnings peaking at $12 in mid-March.

These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends for these and other subscription games.